The correct dosage counts: How the quantity of choice affects your clients

Did you know that the quantity of choice affects your clients whether they buy from you – or from someone else? Your courses, coaching packages, or consulting offers may please…

too much of someting like glasses of jam

The correct dosage counts: How the quantity of choice affects your clients

make adhd tips work like magic

The magic ingredient to make ADHD tips work

The way to make ADHD tips work is to change how you think about yourself as a person. Because that...
how website visitors become clients is much like traveling an unkown city

How website visitors become clients: Three necessary elements

For website visitors to become clients, they need certain information. That is different information than someone with a non-binding look....
adhd and motivation

ADHD and motivation: Why we get stuck

When you think of a new project or idea in your business, what happens? Chances are you are on fire....
explaining adhd

How to explain ADHD to someone without ADHD

I still struggle to understand what is going on in my husband's brain, who has ADHD. But I think that’s...
mosaic or the story behind this website

Wabi-Sabi or: The Story behind this Website

It was a warm summer evening. I sat on my balcony with a glass of wine after work. I was...
specialisation-narrow-niche

Specialization or: How narrow does my niche have to be?

A marketing principle says: You need a niche to attract enough clients. Otherwise, you will fail. This applies in particular...